PRODUCT: Magnetic Clip
CUSTOMER: Bakery
OBJECTIVE: Give customers the bakery contact information
OVERVIEW: A bakery wanted an easy and inexpensive item imprinted with the store’s name, address and phone number to give customers. The bakery decided to create magnetic clips. They attached a clip to each customers bag to hold the bag closed.
OUTCOME: The customers loved the unique touch. The bakery continues to order magnetic clips in different shapes and sizes.
PRODUCT: Heart Shaped Clip
CUSTOMER: Florist
OBJECTIVE: Promote Valentines Day
OVERVIEW:

A florist was looking to remind customers of its upcoming Valentine's Day special. The shop wanted a discreet, practical object to attach to its best-selling balloon bouquets. Its primary concern was to get the message across in a way subtle enough so as not to distract from the beauty of the bouquet. The florist decided on a heart-shaped slip that could be tied to the balloon's ribbons, holding everything together and discreetly attracting the attention of the recipient.

OUTCOME:

The promotional campaign generated the best Valentine's Day business in the shop's 25-year history.

PRODUCT: Note Clip
CUSTOMER: Consulting Company
OBJECTIVE: Organize Meeting Information
OVERVIEW:

A company was holding a dinner meeting at a luxury hotel and wanted a unique way to express the points of the meeting so everyone who attended would immediately know the focus.  The company chose an imprinted note clip to use as a place setting to hold cards featuring each attendees name as well as a bulleted list of the meeting topics and a coupon for a free drink at the hotel bar.

OUTCOME:

Each attendee appreciated the usefulness of the clips and took the one at their place home afterwards.





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