A city’s bank wanted to introduce its new logo, which had been re-created to restore employee morale and revamp the look of the bank’s business cards.  Promotional items were chosen that showed employees that the new logo met their needs. 

The presentation of the new logo was the best-attended event for the bank ever with almost 100% attendance.

A hospital had upgraded the security of its neonatal ward with the addition of the use of photo ID security badges.  Nurses feared that the lanyards the office originally distributed to hold the IDs would prove dangerously enticing to babies with little fingers learning to grab.  The hospital thus chose an alternative, heart-shaped badge that had a retractable cord so it could be kept out of reach but still stretch to be scanned. 

The motto on the new badges was “Caring for Hearts Big and Small.”

An auto body shop had tradeshow badge holders imprinted with their name.The badge holders were sent to pre-registered attendees.

The body shop received tons of free advertising as attendees walked the show floor wearing the badge holders imprinted with the body shop name!