PRODUCT: Compressed T-Shirt
CUSTOMER: Beverage company
OBJECTIVE: Introduce new watermelon flavored beverage
OVERVIEW:

A beverage manufacturer needed a promotion to introduce their new watermelon flavored beverage.  A custom compressed t-shirt and insert card were created in the shape, size and color of a watermelon slice. The final product was placed in stores and given away as a free gift with purchase.

OUTCOME:

The company liked the promo so much, they decided to create a second 8,000 piece order with a new shape and size to use in subsequent promotional giveaways.





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