A beverage manufacturer needed a promotion to introduce their new watermelon flavored beverage.  A custom compressed t-shirt and insert card were created in the shape, size and color of a watermelon slice. The final product was placed in stores and given away as a free gift with purchase.

The company liked the promo so much, they decided to create a second 8,000 piece order with a new shape and size to use in subsequent promotional giveaways.