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2009
September 2009
Face to Face Opportunities
Are you exhibiting at a Fall trade show? Sponsoring an event or conference?
If so, we can help you make the most of your presence. Here's how we can help:
- Suggest pre-event mailers to generate traffic
- Recommend targeted booth traffic-builders
- Show you samples of effective in-room, attendee and VIP gifts
We’ve got thousands of ideas designed to help you connect face-to-face with your target audience.
Just tell us about your tradeshow or event: 1) Who are you targeting? 2) What is your timetable? 3) What is your budget per piece?
...then we’ll get busy brainstorming how to help you make the most of the event!
There’s no charge for our creative services. Use us!
This Month's Articles and Features:
•And the Survey Says: Findings from a recent study by the Advertising Specialty Institute on the value
of promotional products
•Product Spotlight: Tradeshows and Meetings
•Shout Out of the Month: GI Supply
•Article: Why it Pays to Promote During Tough Times
August 2009
We're Ready for the 4th Quarter Race
Fall is almost upon us. Know what that means?
Fall tradeshows, fairs, meetings and events! This is one of the busiest times of the whole year for these events.
If you are able to plan ahead for the coming months – great. But if you don’t have that luxury (yeah, yeah, we know – sometimes you CAN'T help but wait until the last minute), don’t worry.
We are equipped and trained to operate at a high speed this time of year. So regardless of your timetable, when you need us we will quickly execute your promotions (we can even work our magic in less than 48 hours if we need to!)
We hope you’ve been able to take time off this summer to recharge your batteries.
Hold on to your seats...'cause the Fall is going to be a full-out sprint...and we will be there to help you successfully cross the finish line.
This Month's Articles and Features:
•And the Survey Says: Findings from a recent study by the Advertising Specialty Institute on the value
of promotional products
•Use It/Lose It Budgets
•Product Spotlight: Best Sellers for Fall
•Shout Out of the Month: Albertsons
•Article: Interactive Promotions Yield Results
July 2009
Go USA-Made Promotions
The rising cost of fuel. The staggering unemployment figures. Growing environmental issues.
AND...more and more merchandise being manufactured on foreign soil.
On our web site you’ll find more than 700 hand-picked products made in the USA. We know the factories where these items are produced and can vouch for the employment and environmental conditions.
For your next promotion, let’s look at products made right here at home. Not only will you save the environment due to less transit fuel, you’ll earn brownie points with your target audience, too.
Call us or send us an e-mail when you’re ready to "Go USA"!
This Month's Articles and Features:
•And the Survey Says: Findings from a recent study by the Advertising Specialty Institute on the value
of promotional products
•Use It/Lose It Budgets
•Product Spotlight: Made in the USA
•Shout Out of the Month: The Nation's Food Bank Network
•Article: Four Ways USA-Made Products Can Benefit Your Next Promotion
June 2009
Winning with Imprinted Apparel
Whether it’s 70 or 100 degrees in your neck of the woods, a wearable promotional gift will be a hit this time of year. From caps and t-shirts to fun footwear (check out these clogs!), it’s easy to create a lasting impression.
And if you’re new to apparel gifts, you’ll learn plenty in this newsletter. Check out the article below entitled, Imprinted Apparel is Wear It's At.
As always, we’re here to help.
This Month's Articles and Features:
•And the Survey Says: Findings from a recent study by the Advertising Specialty Institute on the value
of promotional products
•Use It/Lose It Budgets
•Product Spotlight: Summer Comfort
•Shout Out of the Month: Indiana University Read Residence Center
•Article: Imprinted Apparel is Wear It's At
May 2009
It's Almost Here...
It’s almost summer and good, eco-friendly times await. Forget grabbing from the pile of plastic grocery bags in your closet – imagine toting your lunch to the park in a bag made from recycled materials. Or drinking from your reusable bottle after a run in the sun. Or wearing a super-soft bamboo shirt for a night out on the town.
If you like the idea of being green all summer long, in a variety of ways, chances are your clients and employees will, too. We have countless ideas for helping you help them cut down on disposable items, so let’s talk soon!
This Month's Articles and Features:
•And the Survey Says: Findings from a recent study by the Advertising Specialty Institute on the value
of promotional products
•Product Spotlight: Green...A Way of Life
•Shout Out of the Month: Natural Teams
•Article: Sip Safe, Promote Green with New Drinkware Options
April 2009
You CanHave it All
The theme of this month’s newsletter is effective marketing for fewer dollars. It’s been our focus lately due to the challenges so many organizations are facing.
You’ll find data that proves that promotional merchandise is a powerful form of advertising. You can then put this data to good use by browsing the 1,000+ products on our website costing $5 or less per piece.
As always, we’re here to help. If you’d like to learn more about the ideas featured in this newsletter, or want to talk about an upcoming occasion, activity or event, call us or send us an e-mail.
This Month's Articles and Features:
•And the Survey Says: Findings from a recent study by the Advertising Specialty Institute on the value
of promotional products
•Product Spotlight: Inexpensive promotions that leave a lasting impression
•Shout Out of the Month: Watershed Committee of the Ozarks
•Article: Effective Marketing for Fewer Dollars
March 2009
Going "Green" is Easy
Green is good. But not every promotional buyer is keen on the idea. Some worry about cost, or that there aren't enough product choices (neither is true).
So if you're among those who haven't yet begun to go green with your promotions, we're hoping to help you move in that direction.
We offer over 500 eco-friendly promotions –products we've personally researched and selected with the good of the globe in mind.
We've also spent countless hours brainstorming ways to incorporate these products into a promotion for almost any event or activity -- like Administrative Professionals Week, which is next month.
Whatever you're looking at on your calendar or to do list, we can suggest eco-friendly ways to promote or communicate it.
This Month's Articles and Features:
•And the Survey Says: Findings from a recent study by the Advertising Specialty Institute on the value
of promotional products
•Product Spotlight: Eco-friendly items for Eath Day and Administrative Professionals Week
•Shout Out of the Month: State of California Water Board
•Article: Put Your "Greenest" Foot Forward
February 2009
Avoid Marketing Mistakes With Our Free Consulting
Here at Printable Promotions our New Year's resolution is to make 2009 our best year ever despite the current economic conditions. To help you start 2009 off the right way, we are offering all our newsletter subscribers a free half-hour of business consulting with no obligation.
We'll talk about:
- How you can acquire new business
- Retain existing clients
- Outline ways we can help you be more successful in your marketing, promotional and recognition efforts.
In fact, we've written a white paper entitled The Recession: A Silver Lining for Savvy Marketers. The report talks about how by NOT marketing at this time you're missing out on serious long-term gains (e-mail us for your free digital copy!)
We don't want you to make that mistake.
This Month's Articles and Features:
•And the Survey Says: Findings from a recent study by the Advertising Specialty Institute on the value of promotional products
•Product Spotlight: "Green" Meeting Ideas - A Guaranteed Hit!
•Shout Out of the Month: SECO Energy
•Article: Make Your Meetings Memorable
January 2009
A New Year = New Challenges
For an organization to reach its '09 goals – the promotional marketing team needs to be even smarter than last year. So here are a few questions to ask yourself:
- Have you considered whether last year’s successes will work this year or if you need a fresh approach?
- Is it time to target audiences you haven’t approached in the past?
- Do you need to more frequently show your appreciation of those who have supported you in the past?
The Printable Promotions team is accustomed to helping companies of all types and sizes with a wide range of budgets. As soon as you are ready, call us or send us an e-mail to talk about 2009.
This Month's Articles and Features:
•And the Survey Says: Findings from a recent study by the Advertising Specialty Institute on the value
of promotional products
•Product Spotlight: Forget-Me-Not Promotions
•Shout Out of the Month: Valley Energy Efficiency Corporation
•Article: Good vs. Bad Promotion |
2008
December 2008
Don't Be a Wallflower
See the new navigation tab on the top left of the sidebar of this newsletter labeled Rush? It’s there for a reason! So even if you still aren’t ready to make any holiday gift-giving decisions, but you want to at least see what’s available in a hurry, you can. (Uh, you do realize, though, that it’s November 19, right? Not trying to make you nervous or tense, just throwing that out there...)
Be sure to check out Last Minute Gift Ideas, our feature article, and this month’s Product Spotlight featuring several unusual gifts (truly). And if you need me to act as your personal shopper in the next few weeks to research even more great gift ideas, bring on the challenge!
This Month's Articles and Features:
•Product Spotlight: Get Noticed Before and At Your Event
•Shout Out of the Month: TTI International
•Article: Dressing for Dollars at Your Next Trade Show
•A message about the economy and marketing from our VP of Marketing
November 2008
It's a Wrap (Not!)
See the new navigation tab on the top left of the sidebar of this newsletter labeled Rush? It’s there for a reason! So even if you still aren’t ready to make any holiday gift-giving decisions, but you want to at least see what’s available in a hurry, you can. (Uh, you do realize, though, that it’s November 19, right? Not trying to make you nervous or tense, just throwing that out there...)
Be sure to check out Last Minute Gift Ideas, our feature article, and this month’s Product Spotlight featuring several unusual gifts (truly). And if you need me to act as your personal shopper in the next few weeks to research even more great gift ideas, bring on the challenge!
This Month's Articles and Features:
•Product Spotlight: Opt for Unusual Gifts
•Shout Out of the Month
•Article: Avoid Rush Charges and Missed Deadlines: Order your Business Gifts befor you leave for Thanksgiving!
•A message about the economy and marketing from our VP of Marketing
October 2008
Holiday Gifts Run The Gamut
Do you like to give clever gifts? Funny ones? Gifts that can be shared by a group? High end presents (for VIPs)? Gifts that keep on giving?
We’ll present you with plenty of appropriate options to choose from based on your budget and timetable. I promise we’ll make your clients, employees and associates feel valued and make you look good. (I don’t mean to make this task sound simple. It isn’t. But at Printable Promotions we’re really, really, really good at creating holiday happiness!)
This Month's Articles and Features:
•Product Spotlight: Gifts that keep on giving
•Shout Out of the Month
•Article: Give a little luxury this holiday season
September 2008
How to win the game for your company
Think back to a time when you stood in a semicircle with your classmates, waiting to see if you would get picked to be “it” and charged with the responsibility of leading your team to victory.
That’s sort of how it is with promotional products. One of countless products can be chosen for a promotion, event, fundraiser, reward or thank you gift (among other occasions). But as the promotional leader of your organization, you’ve got a lot more at stake than bragging rights at the dinner table: You’ve got a team of people who expect you to win the game on their behalf, regardless of the equipment you use.
This Month's Articles and Features:
•Product Spotlight: Name the occasion
•Success Study: Promotions with short and long term appeal
•Article: 17 Reasons to use promotional products
August 2008
How Eco-friendly are Your Trade Shows?
Exhibitors and meeting planners alike are striving to be more green with their trade shows and conventions. If that’s your mindset, be sure to read Go Green with Your Next Trade Show Promotion and check out this month’s Product Spotlight for Trade Show-Stopping Green ideas.
Discover how you can reduce your environmental impact. Whether it's "green" product or related ideas, like using vegetable-based inks, or creating signage that can be reused at future events – remember, I'm here to help.
This Month's Articles and Features:
•Product Spotlight: (Trade) Show-Stopping Green
•Success Study: Green is the New Black
•Article: Go Green with Your Next Trade Show
July 2008
Green Living Is Here To Stay!
To do our part, we're constantly on the prowl for and promoting environmentally friendly merchandise.
You’ll find plenty of green ideas in this newsletter (and even more on our website). So if you’re in the market to develop a green promotional marketing plan, or you want to expand the one you’ve got, we can help. (It’s one way you can live in the Chicago area and still see green year-round!)
This Month's Articles and Features:
•Product Spotlight: Eco-Friendly Products Are Hot!
•Success Study: Thumbs Up To Bamboo
•Article: Eco-Friendly Products
•Learn more about Eco-Friendly Products / Start a "Green Team" in your office
June 2008
You've Got Mail!
Getting traditional mail can be fun and memorable and effective – if you jazz it up with promotional products.
Lumpy mail, as direct mail with “surprises” in the envelope is often called, can be just what a company needs to generate inquiries and orders. And if you’re part of an organization in search of more business (aren’t we all?), you’ll want to read this month’s feature article, Dynamic Direct Mail Programs.
This Month's Articles and Features:
•Product Spotlight: Don't Think Product - Think Promotion!
•Success Study: How to Succeed with Lead Generation
•Dynamic Direct Mail Programs
•Learn more about Eco-Friendly Products / Start a "Green Team" in your office
May 2008
It Works Like Magic!
Summer is almost here – which means it’s time for lots of fun corporate outings and events! If you’re the impatient type and want to search for promotional products you’ll need in the coming months, whether to pass out to employees at a beach outing or present to speakers at a meeting, you’ll want to use our automated Promo Wizard.
This Month's Articles and Features:
•Product Spotlight: Cool Products for Your Organization's Outing!
•Success Study: Event Items from Start to Finish
•Make Your Meetings More Effective
•Learn more about Eco-Friendly Products / Start a "Green Team" in your office
April 2008
Spring Has Sprung!
Time to hit the greens and think green. Between getting back outside to play (unless you’re fortunate enough to be in a climate where you can tee off year-round, unlike us Chicagoans) and the advent of Earth Day, April is full of eco-friendly possibilities.
This Month's Articles and Features:
•Product Spotlight: Tee it Up!
•Golf Events Beyond the Tournament
March 2008
Now That's a Thank You Gift!
There are thank you gifts (ho-hum), and there are thank you gifts. Put some research and creative thought into the planning process (I’m good at this!) and your gift will be kept and used for a long, long time. So, for unique thank you gift ideas, read our featured article. I bet there will be several suggestions you haven’t heard of before.
This Month's Articles and Features:
•Product Spotlight: Just in! Worth a Look!
•Promotional Products Make Unique Thank You Gifts
February 2008
Green it up
The availability of green-centric products is truly amazing…and there is an environmentally-friendly version of just about everything you can think of in our marketplace.
This Month's Articles and Features:
•Product Spotlight: Crank it UP for our environment
•Eco-friendly products
January 2008
New is our favorite word this time of year. That’s because the manufacturers we work with have rolled out their new product lines for ’08.
Our office is overflowing with new merchandise and new catalogs. Plenty of longstanding items have been enhanced – new colors, sizes, shapes – and there are tons of truly innovative items as well. So in the coming weeks, I’ll make sure you’re aware of what’s new and how to put it to good use.
This Month's Articles and Features:
•Product Spotlight: Bestseller
•Plan for Powerful '08 Promotions |