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Exhibitors and meeting planners alike are striving to be more green with their trade shows and conventions. If that’s your mindset, be sure to read Go Green with Your Next Trade Show Promotion and check out this month’s Product Spotlight for Trade Show-Stopping Green ideas.

Discover how you can reduce your environmental impact. Whether it's "green" product or related ideas, like using vegetable-based inks, or creating signage that can be reused at future events – remember, we're here to help.

Enjoy the last few weeks of summer!

Regards,

The Staff at Printable Promotions
312-284-8119
1-800-PRINTABLE (774-6822)
TheStaff@PrintablePromotions.com

If you want to really make a splash at your next trade show or convention, think beyond a good-looking booth or stylish shirt for your team. Think Green! Here are a few ideas to get you started; click here for more.

With thousands of green tradeshow options available, you can plan a tradeshow that is green from start to finish or incorporate eco-friendly options to reduce your tradeshow's environmental impact. What better place to begin showing your company's green initiatives than face to face at your booth?

First, think of the pre-show mailing. Self mailing seed packets or brightly colored recycled poly mailing envelopes are an excellent start. Imprint them with non-toxic ink to send the message, “Stop by our booth to see how we can grow your business.”

Have imprinted pencils made of recycled newsprint available to write orders, take down requests for information or as an earth friendly giveaway. Have presentation folders made of recycled materials that contain your company’s information to offer visitors to your booth.

Third, send attendees off from your booth with a handy gift, while showcasing your brand in an earth-friendly way as well. The traditional favorite trade show giveaway, the tote bag, can be a great green ambassador for your company. There are options available today made from organic cotton, bamboo fibers or recycled plastic. We can find just the right bag for your budget while being eco-friendly at the same time.

Finally, don’t forget to thank attendees who come to your booth for a presentation and/or order from you as a result of the trade show. A thoughtful thank-you would be a seeded paper gift card accompanied by a hand-written note.

It’s the little things that really bring an eco-friendly message home. Call today and we’ll plant a few ideas specific to your next trade show event.

Organic apparel is all the rage. Here are four case studies showing how using green items can help boost a brand.

It wasn’t long ago – really, just a few years – that eco-friendly apparel seemed like one of those nice ideas whose time was far into the future. It was akin to such fascinations as plug-in cars and wind-generated power plants. However, much like these other “green” trends, the demand for such products has finally begun to take hold today.

In the promotional products world, suppliers offering shirts, jackets and hats made from recycled plastic, coconut fiber, bamboo and organic cotton are quickly becoming plentiful. The trend is so front and center that Coca-Cola, one of the best-known brands in the world, has even begun selling branded T-shirts at Wal-Mart made from recycled plastic bottles.

Companies that want to be portrayed as eco-friendly have quickly realized that the ad specialties they use in promotional efforts are equally reflective of their commitment to the environment as the amount of energy their manufacturing plants use or the volume of carbon emissions they release into the environment.

"Organic apparel is growing in popularity because consumers are looking for easy ways to clean up the environment,” says Lynn Syman of the Organic Trade Association. “By choosing green products of all types, they are reducing pesticide runoff, toxic exposure to farmers, mill workers and ultimately everyone. We all live downstream.”

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  Thank you!
  The Staff at Printable Promotions